Watermark Learning Blog

Course Licensing
No class is successful without the right material. Even the most compelling subject can fall short if its supporting content is insufficient, outdated, or worse yet, inaccurate. Course licensing offers an effective and credible solution to a challenge that educators at all levels encounter on a regular basis.

 

What is Course Licensing?

Course licensing provides potential instructors with previously created and proven materials to use within their own training environments. These materials are ideally developed and refined by certified instructors or organizations to ensure complete credibility, quality, and effectiveness. Licensing materials often include course manuals, supplemental presentation materials, notes to serve as talking points for the instructor, assessments, and more. These solutions offer a wide array of benefits to the instructor and students alike.

 

Why Do I Need Course Licensing?

If you’ve ever considered teaching your own course, you know how daunting the task of assembling the content and supporting materials can be. This fact is especially true for certification classes due to the scope and level of detail required. It is one of the most important aspects of every class and is often overlooked until class preparation begins. Course licensing takes the difficulty out of the equation by providing proven and compelling materials that will engage students and produce the best possible result for the course.

Creating original materials from scratch can take many hours that you often can’t afford to spend away from your day-to-day job duties. Without experience designing and developing courses, there is a good chance your own materials won’t hit the mark when initially delivered. It often takes several iterations spread over time to hone a course to maximum effectiveness. When licensing a course, the instructor can focus on properly delivering the content and interacting with students right from the outset. Course licensing also ensures materials are cohesive, properly sequenced, have appropriately-sized learning “chunks,” and the right amount of interaction, whether through discussions, exercises, or workshops. These ingredients add up to a successful class and take time to master.

 

Guidance from the Industry’s Best

Watermark Learning’s course materials for Business Analysis, Agile, Project Management, Influencing Skills, and Business Process Management Skills are all available for licensing and use in your own talent development and training efforts. Everything is developed by skilled professional instructors, practitioners, and consultants for leading organizations to ensure your course has the strongest impact possible. We can also build custom courseware for any objective. Our principal and senior instructors have an average of more than 25 years of industry and training development experience, so you can be confident of the outcome.

Depending on the type of license, our course licensing includes:

  • Printed manuals or secured PDFs of course materials and other student kit handouts for printing.
  • Course set-up instructions and related handouts, depending on the course.
  • Support from Watermark to teach the class.
  • Electronic presentation files.
  • Instructor guide with notes serving as insightful talking points for the instructor.
  • Telephone or virtual consultation with a Watermark Learning Course Director to provide advice for teaching the class and for answering questions about the materials and workshops.
  • Access to our Anytime Learning self-paced version of a course to review as an example of presenting the course.

 

Courseware Designed to Meet Your Needs

Our course licensing services are not one-size-fits-all. We know every organization’s goals are different and we’ll work with you to customize materials and meet your exact requirements. Whether you need to combine topics from multiple classes or develop new material entirely from scratch, we are here to provide the right solution for you. We even offer custom branding to give the entire course the look and feel your organization desires.

 

Start Impacting Your Students

Don’t let the challenge of creating course materials deter your training efforts any longer. Our team of industry experts is here to assist in the formation and execution of your class to ensure you meet your goals and have a lasting impact on your students and trainees. With more than 25 years of experience in continuing education, Watermark Learning delivers top-end know-how in our own classrooms and can do so in yours. Contact us today for more information on course licensing and to start bringing your curriculum to the next level.

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