Certified Business Relationship Management (CBRM) Certification Training
$2595
4 Day
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Course Overview
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The Evolved Certified Business Relationship Manager course is designed for intermediate to advanced BRM professionals looking to enhance their skills and elevate their practice from partner to practitioner. This course provides the knowledge and tools to not only understand BRM theory but also apply it effectively. The Certified Business Relationship Manager (CBRM) credential equips you with the techniques to implement BRM within your organization, achieving measurable, sustainable results. Gain the skills to create a BRM roadmap, build holistic partnerships, and drive strategic value across your organization.

Learning Objectives
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Communicate and position the Strategic BRM role to maximize organizational impact and drive value through effective business relationships
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Apply relationship management skills to build trust within Business Partner and Provider networks, fostering collaboration and value creation
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Assess and improve Business Demand, Relationship Maturity, Provider Capability, and BRM Competencies to optimize performance
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Utilize Business Value Management processes and metrics to define, realize, and optimize value while considering compliance and risks
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Align organizational capabilities to the organization’s strategy, leveraging capability modeling, capability assessments, and capability roadmapping
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Implement strategies to address organizational demand, overcome barriers, and prevent value leakage
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Build partnerships by enhancing relationship maturity and applying the Balanced Scorecard for continual BRM improvement and team success
COURSE AGENDA
What's in Our CBRM Course
To earn your certification, you must be a certified Business Relationship Management Professional (BRMP®) and complete a CBRM Practitioner qualification course. The 2.5-hour open-book exam may be scheduled the day after class or at a date and time of your choosing. The cost of the exam is included in the price of the class.
Strategic Leadership
Managerial Leadership
- Introductions
- Course materials
- Learning objectives and agenda
- CBRM exam structure
- Question types
- BRM is everywhere
- What it means to be relationship-centered
- Why become relationship-centered
- Organizational capabilities
- Organizational capability techniques
- Capability modeling
- Capability assessment
- Capability roadmapping
- BRM capability framewor
- Assessing the BRM capability of an organization
- Organizational purpose
- Organizational strategy and the BRM capability
- Purpose, vision, and mission statements
- Scenario planning technique
- Strategy on a page technique
- Capability assessment exercise
- Evolve Culture
- Now-to-new
- BRM and now-to-new
- Now-to-new approach
- Evolve Culture Framework
- Purposeful Narrative
- Desired Behaviors
- Influential Relationships
- Personal Growth
- Capability Assessment
- The Value of an effective BRM capability
- Managing formal communications
- Value of great relationships between BRMs
- Common BRM team pitfalls and how to avoid them
- Understanding organizational conditions
- Value of a partnership
- Partnerships in context
- Build partnerships capability
- Partnering mindsets
- Relationship discovery
- Relationship nurturing
- Relationship maturity and quality
- Capability assessment
- Relationship-centered organization framework
- Concepts revisited
- RCO blueprint
- Drive Value Introduction
- Demand and supply defined
- Demand-supply maturity model
- Demand-supply framework
- Drive Value Framework
- Value discovery
- Value realization
- Value results
- Value optimization
- Capability assessment
- What it means to satisfy purpose
- Satisfy vs achieve
- Cultivating purpose
- Increase what you love
- Increase what you are good at
- Increase what you can get paid for
- Increase what the world needs
- Continuous improvement
- BRM capability metric
- BRM results dashboard
- Preparing for the exam
Training Options
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